Privacy Policy

Privacy Policy

Tachihi Hospitality Management Co., Ltd. (hereinafter referred to as the "Company") recognizes the importance of information security and the protection of personal information in today's advanced information society. The Company is committed to the appropriate management and protection of the personal information it collects and handles in accordance with this Privacy Policy.

1. Compliance with Laws and Regulations

The Company handles personal information in compliance with the Act on the Protection of Personal Information of Japan and other applicable laws, regulations, and relevant guidelines.

2. Collection of Personal Information

The Company collects personal information through lawful and fair means only to the extent necessary for its business operations and after clearly specifying the purpose of use.Personal information may be collected:

  • (1) Directly from the individual;
  • (2) From a person duly authorized by the individual; or
  • (3) From publicly available sources.

3. Purpose of Use

The Company uses personal information for the following purposes:

  • (1) To provide accommodation, dining, and other services;
  • (2) To confirm reservations and communicate with customers regarding our services;
  • (3) To respond to inquiries and requests;
  • (4) To process orders, deliver products, and handle payments;
  • (5) To provide information about our services, events, campaigns, and promotional activities;
  • (6) To improve our services and develop new products and services;
  • (7) To analyze website usage, deliver advertisements, conduct marketing activities, and improve customer experience;
  • (8) To record and manage security camera footage for crime prevention and the safety and security of guests and facilities;
  • (9) To manage recruitment-related information and conduct hiring procedures;
  • (10) To comply with applicable laws and regulations; and
  • (11)To perform operations ancillary to the above.

4. Disclosure to Third Parties

The Company will not disclose or provide personal information to any third party without the individual's prior consent, except where permitted or required by applicable laws and regulations.

5. Joint Use of Personal Information

To provide better services, the Company may jointly use personal information as follows:

  • (1) Categories of personal information Name, address, telephone number, email address, date of birth, accommodation history, allergy information, service usage history, and other information necessary for the purposes described above.
  • (2) Parties with whom personal information is jointly used Tachihi Holdings Co., Ltd. and its group companies. Please refer to the Tachihi Holdings website (https://www.tachihi.co.jp/en/ )for a list of group companies.
  • (3) Purpose of joint use The purposes described in Section 3 ("Purpose of Use") of this Privacy Policy.
  • (4) Party responsible for the management of jointly used personal information Tachihi Hospitality Management Co., Ltd. W1, 3-1 Midori-cho, Tachikawa-shi, Tokyo 190-0014, Japan Representative Director: Masamichi Murayama

6. Security Measures

The Company implements appropriate organizational, personnel, physical, and technical security measures to prevent unauthorized access, disclosure, loss, destruction, or alteration of personal information.

7. Employee Training and Management System

The Company provides ongoing education and training to its directors, employees, temporary and dispatched staff, and other personnel, and continually strives to maintain and improve its personal information protection management system.

8. Supervision of Service Providers

When outsourcing the handling of personal information, the Company selects service providers that maintain appropriate standards for personal information protection and exercises necessary supervision through contractual and other appropriate measures.

9. Response to Security Incidents

In the event of a personal information breach or other security incident, the Company will act promptly to minimize any damage, comply with applicable legal requirements, and implement measures to prevent recurrence.

10. Requests Regarding Personal Information

Upon receiving a request for notification of the purpose of use, disclosure, correction, addition, deletion, suspension of use, erasure, suspension of disclosure to third parties, or disclosure of records concerning the provision of personal information to third parties, the Company will respond promptly in accordance with the Act on the Protection of Personal Information. However, the Company may decline a request where permitted under applicable laws and regulations.
To submit such a request, please contact the office listed below.

11. Contact Information

Tachihi Hospitality Management Co., Ltd.
W1, 3-1 Midori-cho, Tachikawa, Tokyo Japan, 190-0014
Tel: +81(0)42-540-7777
Email: administration@soranohotel.com

12. Changes to this Privacy Policy

The Company may revise this Privacy Policy from time to time as necessary. Any revisions will become effective upon publication on the Company's website.

Revised: July 17, 2026

Website Terms of Use

These Terms of Use govern your use of the website (the "Site") operated by Tachihi Hospitality Management Co., Ltd. (the "Company").

1. Applicability

These Terms of Use apply to the relationship between the user and the Company regarding the use of the Site. By using the Site, the user is deemed to have agreed to these Terms of Use.

2. Prohibited Acts

Users shall not engage in any of the following acts when using the Site:

  • (1) Acts that violate laws, regulations, or public order and morals.
  • (2) Acts that interfere with the operation of the Site or acts that risk such interference.
  • (3) Unauthorized access to, or interference with, the Company's or any third party's systems or networks.
  • (4) Acts that infringe upon copyrights or other intellectual property rights in any text, images, videos, designs, or other content available on the Site.
  • (5) Registering false information or impersonating another person.
  • (6) Acts that infringe upon the honor, credibility, privacy, or other rights or interests of the Company or third parties.
  • (7) Using or providing computer viruses or other harmful programs.
  • (8) Using information obtained through the Site for commercial purposes or any other unauthorized purposes.
  • (9) Any other acts deemed inappropriate by the Company.

3. Modification or Suspension of the Site

The Company may modify the content of the Site or suspend or discontinue operation of the Site without prior notice to users in the event of system maintenance, natural disasters, or other unavoidable circumstances. The Company assumes no liability for any damages incurred by users as a result of such actions.

4. Disclaimer

The Company assumes no liability for any damages incurred by users through the use of the Site, except in cases where the Company has acted with willful misconduct or gross negligence. Furthermore, the Company endeavors to ensure the accuracy and currency of the information posted on the Site, it does not guarantee the completeness, accuracy, or usefulness of such information.

5. Intellectual Property Rights

All copyrights and other intellectual property rights in the content available on the Site, including text, images, graphics, logos, designs, and other materials, belong to the Company or the respective rights holders. Unauthorized use (reproduction, alteration, distribution, etc.) beyond the scope permitted by law, such as for private use, is strictly prohibited.

6. Handling of Personal Information

The handling of users' personal information collected through the use of the Site shall be governed by the Company's "Privacy Policy."

7. External Links

The Company assumes no responsibility for the content, safety, or any damages arising from the use of external sites linked from the Site.

8. Changes to This Site Policy

The Company may change these Terms of Use when deemed necessary. The revised Terms of Use shall become effective upon their posting on the Site.

Internet Security Measures

When you access the Company's websites, we implement the following technical security measures. However, please note that these measures do not guarantee a completely secure environment.

  • (1) SSL/TLS Encryption
    To ensure users can securely enter personal information, the Company has implemented SSL/TLS encryption technology on pages where personal information is entered. This ensures that data entered is encrypted before being transmitted over the network. This technology prevents data theft or tampering by third parties.
  • (2) Use of Cookies
    The Company uses cookies on its websites to improve user convenience and analyze usage patterns. Information collected includes browsing history, access dates and times, and usage environments; however, such information does not identify individual users.
    Users can refuse to accept cookies by adjusting their browser settings, though doing so may result in some features becoming unavailable.
  • (3) Protection Against Unauthorized Access
    The Company implements appropriate security measures, including the installation of firewalls and continuous security monitoring, to protect information within the Site and prevent unauthorized external access.

Revised: July 17, 2026

Cookie Policy

Tachihi Hospitality Management Co., Ltd. (the "Company") uses cookies on its website (the "Website") to improve user convenience and to understand and analyze how the Website is used.

1. What Are Cookies?

Cookies are small text files stored on a user's device when they visit a website. Cookies enable the Website to recognize a user's browser and collect information about browsing activity in order to improve the user experience.

2. Purpose of Cookie Use

The Company uses cookies for the following purposes:

  • (1) To improve the convenience of the Website
  • (2) To analyze Website usage patterns
  • (3) To improve and enhance the quality of the Website
  • (4) To utilize third-party advertising services for ad delivery and measuring advertising effectiveness Information collected through cookies does not, by itself, identify individual users.

3. Google Analytics

The Company uses Google Analytics to analyze how the Website is used.
Google Analytics uses cookies to collect usage data; however, the collected information is anonymous and does not identify specific individuals.
For more information about Google Analytics, please refer to Google's Terms of Service, Privacy Policy, and information on how Google uses information from sites or apps that use its services: (https://policies.google.com/technologies/partner-sites?hl=en).

4. Disabling Cookies

Users may disable or delete cookies through their browser settings.
However, please note that if cookies are disabled, some functions of this Website may not operate correctly.

5. Revisions to This Policy

The Company may revise this Cookie Policy as necessary. Any revisions will become effective upon publication on the Website.

Revised: July 17, 2026